Basketball Court Mural
Sportswear brand Adidas has collaborated with NGO St+art India Foundation and French artist Chifumi Krohom to create a mural at a basketball court in Mumbai designed to promote collaboration and team spirit.
The mural, created by Krohom, features the artist’s signature ‘hands’ motif in a pop-art style. The bold and bright artwork represents a ‘team huddle’ before a match and features hands to symbolise different genders and races to highlight Adidas’ commitment to diversity.